Posted by: danielrashke | July 10, 2019

The Tale of TASC

TASC_Back40_Digital_CoverTASC has been an innovator in business for nearly 45 years. The small insurance agency started by my father, Don Rashke, in Stevens Point, Wisconsin has evolved into the nation’s largest privately held third-party administrator of tax-advantaged employee benefits, headquartered in Madison, Wisconsin.

Local writer Doug Moe first recognized that TASC had a story to tell. He took a deep dive into our history, conducted numerous personal interviews, and managed to make a TPA into a page-turner. In “The Back 40: TASC’s Story,” Doug writes of entrepreneurship, innovation and fortitude, and the many people who have played a part in our journey.

I invite you to read our history and learn how TASC continues to evolve. Copies of “The Back 40: TASC’s Story” are available on eBook platforms such as Apple Books, Google Play Books, Amazon Kindle, and Barnes & Noble Nook.


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